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Analyst Says Streamers Would Need ‘Astronomical’ Offer to Pull NFL From Broadcast TV
Media analyst Peter Kafka believes streaming companies like Netflix or Apple Inc. would need to offer the NFL an “astronomical” rights fee to convince the league to move a major package of games away from traditional broadcast television. Kafka suggested political scrutiny and concerns about audience reach are making the NFL cautious about accelerating its shift toward streaming platforms.
By Sauvik Banerjee




