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Back When Hip Hop Superstar Eminem Put NASCAR on the Pop Culture Map

“The way I’m racing around track, call me NASCAR,” Eminem rapped in 2013’s “Rap God,” adding, “Dale Earnhardt of the trailer park.” The track set a Guinness record with 1,560 words and featured brief race footage, pushing NASCAR into hip-hop culture, out of many other significant references to the sport in other pop culture, such as movies and TV shows.