4 days ago

Bruce Prichard Compares WWE Creative Team to Hollywood Writers

Prichard praised WWE’s current creative process, saying ideas come from a deep pitching staff rather than one voice. “You have a team of highly creative people pitching,” he said. Prichard added it isn’t “exactly like a Hollywood writers’ room,” but “pretty close,” comparing the setup to Saturday Night Live. The message: WWE’s stories are built collaboratively, not improvised.