Dallas Wings Land CVS in Biggest Jersey Patch Deal in Franchise History

2 months ago

Dallas Wings Land CVS in Biggest Jersey Patch Deal in Franchise History

Wings named CVS their marquee jersey patch sponsor in the largest average annual value deal in franchise history. Wings CEO Greg Bibb said the partnership will also expand camps, clinics, and youth outreach, “making sure we’re getting basketballs into the hands of as many youth as possible.” The multiyear deal also puts CVS branding on the team’s court.

By Raahib Singh

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