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Dana White Believes UFC's Paramount Deal Alarmed the NFL

UFC CEO Dana White believes the NFL took notice after his promotion landed a seven-year, $7.7 billion media deal with Paramount in 2025. “I f**king guarantee you,” White said. “The executives at the NFL said, ‘How the f**k did we not get this money?’” White argued the UFC now competes with the NFL and other major leagues like NBA, while the NFL continues seeking richer terms from its broadcast partners.

By Samnur Reza

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