about 1 hour ago

Dana White Celebrates Paramount Deal for Zuffa Boxing’s Global Launch

Zuffa Boxing, spearheaded by White and Turki Alalshikh, after the record success of Crawford vs. Alvarez, has bagged a major media deal beginning January 2026. The partnership launches with 12 events on Paramount+, with select cards airing on CBS. “I’m excited to bring great boxing events to a global audience,” White said. Alalshikh called it “the future for live boxing coverage.”