about 6 hours ago

Dolphins-Bills Draws 16.45 Million Viewers on Prime Video

Amazon’s Thursday Night Football viewership surged again, as Bills-Dolphins drew 16.45 million, up 23% from last year’s Week 3 and 10% from their 2024 opener. It ranked as Prime’s third-most-watched TNF ever, peaking at 18.33 million. Through two weeks, TNF averages 17.13 million, with major gains across younger demos (P18-34 up 39%) and older audiences (P55+ up 22%).