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Dwyane Wade Reflects on Stephen Curry’s Split From Under Armour

Wade said he “wasn’t looking for” Curry’s Under Armour exit, calling it surprising given Curry’s decade-long loyalty. He noted the sneaker industry is “struggling,” adding the Curry Brand dominated among kids. Wade said Curry’s next deal is about legacy, asking, “Who is gonna tell the Steph Curry story?” and hinting the choice will shape his long-term brand narrative.