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FIFA Gives Mercedes-Benz Stadium Rare Roof Branding Pass

FIFA has granted Mercedes-Benz Stadium an exception to keep its rooftop logo visible for the 2026 World Cup after concerns covering it could damage the retractable roof, The Athletic reported. Most NFL venues must hide aerial branding under tournament rules. Atlanta’s stadium, set to host eight matches including a semifinal, had debated fixes for roughly 18 months.