FOX Accused of Breaking FIFA Hydration-Break Broadcast Rules

4 minutes ago

FOX Accused of Breaking FIFA Hydration-Break Broadcast Rules

According to The Athletic, FOX’s hydration-break ad timing at the World Cup not only frustrated viewers but reportedly violated FIFA instructions. Broadcasters were told ads should not begin within 20 seconds of the referee’s whistle pausing play and match feeds should return at least 30 seconds before restart, raising questions over FOX’s handling of mandated breaks during live coverage.

By Nischay Rathore

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