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How NASCAR Has Entered Its AI Era With Rapid Tech Adoption

“AI will do the work of a huge workforce,” said team owner Justin Marks as Trackhouse builds a system with Silicon Valley engineers to turn live data into strategy calls. RCR already uses Lenovo’s 30 fps model to time fuel can plugs within 0.03 seconds. Hendrick uses HP’s tools to optimize cooling, proving how fast NASCAR is adopting AI tech.