about 2 hours ago

Jerry Jones Backs International Super Bowl as NFL Names Bad Bunny Halftime Headliner

Cowboys owner Jerry Jones now supports a future Super Bowl abroad, citing global “eyeballs” as key to growth. The league underscored that push by naming Puerto Rican megastar Bad Bunny as the Super Bowl LX halftime act. The choice reflects the NFL’s strategy to attract international audiences as it stages games across Europe, Mexico, and beyond.