LeBron James' Decision Has Frozen $7 Billion-a-Year NBA Machine

6 minutes ago

LeBron James' Decision Has Frozen $7 Billion-a-Year NBA Machine

Adam Silver said the NBA cannot finalize its 2026-27 schedule until LeBron chooses his next team. With roughly $7 billion in annual media revenue tied to an 11-year, $76 billion deal, the league must first determine where its biggest television draw belongs before assigning opening night, Christmas Day and other premium national windows across Disney, NBC and Amazon.

By Raahib Singh

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