2 minutes ago

NFL Aims to Make Christmas the New Thanksgiving

Netflix streamed two games that drew 26.5M viewers in 2024, and a tripleheader is set for this Christmas. NFL exec Hans Schroeder believes the holiday “will rival Thanksgiving in the not-too-distant future.” In 2025, the average Thanksgiving NFL game drew 45 million viewers, reaffirming the formula of “food, family, and football” and billions in media value, as the league expands its global holiday reach.