Stephen Curry’s Li-Ning Deal Tops $400 Million

5 minutes ago

Stephen Curry’s Li-Ning Deal Tops $400 Million

Curry’s 10-year endorsement deal with Li-Ning is worth over $400 million, Shams Charania reported, making it a landmark move for his global brand. Charania said Curry had similar financial commitments from other companies and at least one more lucrative offer, but chose Li-Ning to power Curry Brand across basketball products and athleisure.

By Raahib Singh

Other articles from NBA

2 minutes ago

Victor Wembanyama Turns Spurs’ Finals Inexperience Into Belief

Wemby said San Antonio’s youth can become an advantage, calling its “lack of experience” a strength before the Finals. Asked why, he framed inexperience as freedom, saying the Spurs “can do impossible stuff because we don’t know it’s impossible.” For a team entering the biggest stage, that mindset turns pressure into possibility.

By Adit Pujari

21 minutes ago

Sophie Cunningham Calls Indiana Fever Too Soft After Portland Loss

Cunningham said Indiana has “all the pieces,” but must solve its defensive identity after a rough Portland loss. She said the Fever are “too soft right now” and need players to own roles, execute more schemes, and accept accountability. After a long meeting, Cunningham said the team “built back all the layers” before Thursday.

By Raahib Singh

21 minutes ago

Jalen Brunson Reflects On The Only Time He Felt Imposter Syndrome

Brunson said his only real brush with imposter syndrome came as a Dallas rookie, when pickup runs and watching Luka work made him question himself. Seeing Doncic do everything “so effortlessly” forced Brunson to reassess the work required, pushing him to understand how hard he had to grind to become the player he wanted to be.

By Adit Pujari

about 1 hour ago

AJ Dybantsa Credits Family for Keeping No. 1 Pick Pressure Grounded

Dybantsa said being the No. 1 high school player never let him “get too ahead” of himself because his parents kept him grounded. He joked his dad would nitpick a 40-point game by saying, “You didn’t get 10 rebounds,” adding he tries “to be humble,” even while knowing he wanted “to kill people in high school.”

By Raahib Singh

about 1 hour ago

Stephon Castle Admits He Sells Calls While Trusting Finals Whistles

Castle said he does sell contact sometimes, admitting, “I can’t lie,” but called it “a feel thing” in the playoffs. He said referees will not bail players out when it gets “too egregious,” and mostly get calls right. For San Antonio, Castle said the focus is adjusting quickly, not chasing every whistle.

By Adit Pujari

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