With 125.6 Million Viewers, Super Bowl LX to Eclipse FIFA World Cup Final in the U.S.

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With 125.6 Million Viewers, Super Bowl LX to Eclipse FIFA World Cup Final in the U.S.

The 2026 Super Bowl LX remains the gold standard for U.S. sports viewership after averaging a record 125.6 million viewers. By comparison, the 2026 FIFA World Cup final is projected to attract 50 to 60 million U.S. viewers, surpassing the 2022 final's 26 million audience on Fox and Telemundo, fueled by home-field interest and updated Nielsen measurement.


By Nidheesh Kumar

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