WNBA Media Rights Deal Grows to Massive $3.1 Billion Through 2036

about 1 month ago

WNBA Media Rights Deal Grows to Massive $3.1 Billion Through 2036

The WNBA has expanded its media rights package from $2.2 billion deal with Disney, Amazon, and NBC in 2024 to $3.1 billion after adding USA Sports and renewing agreements with Scripps and Paramount, per Front Office Sports. The league’s average annual media value now sits at $281 million, a massive jump from the previous $43 million annual deal.

By Adit Pujari

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