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Would Kobe Bryant Have Used “Black Mamba” If He Knew It Was Once an MJ Pitch?

Nike insiders said Bryant likely never knew “Black Mamba” was first built for Jordan Brand’s Air Jordan 19. Nico Harrison said no one mentioned that campaign to him or, to his knowledge, to Bryant, adding, “If he did know about it, I think it might give him pause.” Humphrey, responsible for AJ19 marketing, later joked, “This sh*t is old!”