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50 Million to Watch Chiefs–Cowboys Thanksgiving Game? Week 12 Draws Good Numbers

The highest viewership for a Thanksgiving game came in 2022, when the Giants and Cowboys drew 42 million viewers. But this year, the numbers are expected to rise, with both teams coming off tense wins last week. Thanksgiving tradition and the playoff picture are likely to generate views. The Cowboys’ last game against the Eagles also drew 28 million viewers.