6 days ago

Bruce Buffer Says a Childhood Muhammad Ali Meeting Shaped His Fan Ritual

Buffer said meeting Muhammad Ali at age 5 still guides how he treats fans. In a Philadelphia hotel lobby, he approached “Cassius Clay,” who talked with his family for “5–10 minutes.” “That had a huge impression on me,” Buffer said. Now, when he spots “that little hand sticking out” as he walks the arena, he stops to make time—every show.